New research from the Homeowners Alliance has shown that despite the rise of the internet for property selling, the vast majority of sellers still rate a rapport and personal connection with branch staff as key to making their final choice to sell their property.
Almost nine in ten (87%) say that rapport with branch staff is important when choosing an estate agent to deal with and more than half of sellers (52%) and 43% of buyers visited the estate agent branch.
The respondents also highly rated professionalism of the estate agency staff with 93% citing a professional telephone manner as very important to them along with smart/professional property particulars.
